Rob “Bucky” Buchalter

New Coed College Arm Wrestling Championship to Air on ESPNU and ESPN2 in 2014


Coed Students Wanted for New College Arm Wrestling Championship

Male and female students from Penn State, Rutgers, UConn and Syracuse University will compete for $10,000 Grand Prize in first College Arm Wrestling League Grand Championship at Asbury Park’s famed Stone Pony

NEW YORK CITY, Sept. 23, 2013 – NYC Brand Productions is pleased to announce its new, action-packed, adrenaline-inducing sports show “The College Arm Wrestling League…CAWL To Arms” in which, according to show creator Rob “Bucky” Buchalter, “teams of collegiate students from rival schools around the country face one another in exciting and grueling matches to determine the most powerful male and female college arm wrestlers in America.” Filming for the competition takes place Nov. 17-18, 2013 at The Stone Pony in Asbury Park, N.J.

The first “CAWL to Arms” match-ups include students from Penn State versus students from Rutgers and students from University of Connecticut versus students from Syracuse University. The winning teams from those match-ups will face each other in a final round to determine the 2014 “CAWL To Arms” Grand Champions. The winning team members will share a $10,000 cash prize.

NYC Brand Productions is currently in pre-production for “CAWL to Arms”; Buchalter explains, “We are actively recruiting students from Penn State, Rutgers, Syracuse U. and UConn. to participate in our inaugural Championship season. We are looking for men and women from all four universities who are competitive and who believe they have what it takes to be arm wrestling champions.” Students who are interested in participating can complete an online application at and submit a video detailing why they should be chosen as a contestant. The deadline for submission is Oct. 14, 2013.

“NYC Brand Productions is thrilled to have Asbury Park’s The Stone Pony serve as our host venue. It has been nearly a year since Hurricane Sandy ravaged the Jersey Shore, and this production reinforces that Asbury Park and the Jersey Shore are back in business and ‘Jersey Strong,’” explains Candace Straight, lifelong New Jersey resident and NYC Brand Productions’ partner. The Stone Pony, internationally famous for its rich rock-n-roll history, has been a Jersey Shore institution for nearly four decades. According to Straight, “Asbury Park’s The Stone Pony has been instrumental in the launch of many careers, and we are pleased to have them involved in the launch of our new sports show.”

The show will air on ESPNU and ESPN2 beginning in 2014.

About NYC BRAND PRODUCTIONS: NYC BRAND PRODUCTIONS is a New York-based full-service company dedicated to producing high quality, original television, Internet, video and live theatrical shows. NYC BRAND PRODUCTIONS is in post-production on its first scripted drama “Tainted Dreams.” For more information on “Tainted Dreams” visit, and for more information on “CAWL to Arms” visit


Contact: Maree Blackston



NYC BRAND PRODUCTIONS Launches Brand New Website!

Welcome to NYCBP, a company dedicated to creating high quality original television, Internet, video and live theatrical shows.  We are pleased to bring you this all-new website, and look forward to sharing with you lots of new and exciting content in the next days and weeks to come!  Sign up for our mailing list to be among the first to know more!

At the height of the ”soap”, New York City was home to most productions in this genre. The last episode of those New York City-based productions aired on January 13, 2012.  Our name, NYC BRAND PRODUCTIONS, is a nod to those soap operas and the many talented writers, producers and actors who graced them for decades. We embrace the spirit of New York City based-television productions and pledge to continue their long tradition.

NYC BRAND PRODUCTIONS’ cinematic shows span the spectrum from scripted drama to reality. Whether produced for traditional broadcast media or for the Internet, we believe all shows should be produced with a high level of excellence. Toward that end, look for quality Internet and traditional broadcast shows from NYC BRAND PRODUCTIONS.

NYC BRAND PRODUCTIONS is excited to be bringing you our first scripted program, Tainted Dreams, packed with an all-star cast and slated to commence production in mid-2013 and C.A.W.L. to Arms, an action-packed reality show also slated for production in 2013.  In November 2012 the revival of the stage play, My Big Gay Italian Wedding, directed by NYC BRAND PRODUCTIONS founder Sonia Blangiardo, opened in New York City and continues to enjoy a strong following.

We look forward to entertaining you and invite you to join us on our journey.

Press contact:
Maree Blackston

Thank you,